Direct Sales Manager

About Kuoni Tumlare

At Kuoni Tumlare, we design and deliver exceptional travel experiences through a comprehensive portfolio of destination management solutions. With over 100 years of expertise, we serve a global network of partners by offering series tours, educational trips, MICE events, guaranteed departure tours, and more. Our marketplace strategy is at the forefront of digital transformation, ensuring a competitive edge in a rapidly evolving travel landscape

About the Role

The Direct Sales Manager is responsible for developing new business opportunities and strengthening Kuoni Tumlare’s commercial presence across the Benelux and UK region within the Meetings & Events segment.

Key Activities

• Promote Kuoni Tumlare Meetings & Events services across the Benelux & UK region through regular outreach, meetings, and networking activities.

• Develop and expand a portfolio of new business opportunities, strengthening the region’s commercial presence.

• Generate event-related business leveraging Kuoni Tumlare’s global network and local destination expertise.

• Support initiatives that enhance the visibility of our destinations and services in line with annual goals.

• Maintain close coordination with project teams in Amsterdam and London to ensure smooth delivery of confirmed business.

• Identify new trends, products, and partnership opportunities in the market and collaborate with internal teams to assess their potential.

• Participate in industry events, workshops, and trade fairs as agreed, representing the Benelux & UK cluster.

• Support the organisation of familiarisation trips or educational activities when relevant.

• Contribute to marketing initiatives for assigned markets, including digital outreach and presence at selected events.

• Provide regular sales activity updates, including monthly reports and market insights.

• Submit post-event or post-travel reports following sales trips, workshops, or fair participation.

• Monitor profitability of confirmed business in collaboration with internal commercial and finance teams.

• Work towards annual revenue and profit targets in line with regional objectives.

• Plan and execute sales activities to meet defined KPIs and performance indicators.

• Follow up on opportunities, support the contracting process, and act as account manager when needed throughout the sales cycle.

• Ensure proper administrative follow-up on confirmed business in line with company procedures.

Knowledge, skills and experience

• Commercially minded and strongly sales-driven.

• Solid understanding of the Meetings & Events, travel, and hospitality industry.

• Strong existing professional network within both the Benelux and UK markets.

• Solid understanding of the business landscape and industry dynamics in both regions.

• Entrepreneurial mindset with a proactive and creative approach to business development.

• Ability to coordinate and manage tasks across multiple stakeholders.

• Strong technical skills in Microsoft Office (Word, Excel, PowerPoint, PDF tools).

• Fluent in English; additional languages (Dutch or French) are an advantage.

• Highly organised, able to prioritise tasks and manage deadlines effectively.

• Resilient and comfortable working in a fast-paced environment.

• Excellent communication skills and ability to collaborate with international teams.

• Strong team spirit and ability to work within cross-functional structures.

• Experience in sales, business development, hospitality, or events is preferred.

• Comfortable working remotely with regular travel across Benelux and the UK.

You will Succeed, If you Are:

• Motivated, positive, and results-oriented attitude.

• Strong communication skills, both internally and externally.

• Self-organised with the ability to work under pressure and manage multiple priorities.

• Proactive, self-driven, and comfortable taking ownership of tasks.

• Detail-oriented with strong problem-solving skills.

• Open-minded and adaptable, with an interest in travel and different cultures.

• Confident networker with a natural ability to build and maintain long-term relationships.

• Commercially minded with a strong drive to identify opportunities and achieve sales goals.

What We Offer:

• Global Brand: Opportunity to work in an international environment spread across 33 countries and growing.

• Stability: 100 Years at the top of our field and still pushing into new territory.

• Progression: We reward high performers and look to promote key talent internally.

• Learning and Development opportunities for growth and Upskilling.

• A Supportive Management Culture and autonomous working environment.

• Company Wide Bonus Scheme.

• Dedicated Employee Engagement Activities.

• Flexible & Hybrid Working.

• Annual Awards and Recognition for high Performers.

• Friendly and Collaborative work environment.